Several cloud computing companies are relied on the shoulders of the web hosting companies. The battle winner among such companies is none other than Rackspace. Rackspace has a long history of offering data center service hosting and thus it is a trusted name in the enterprise. To the cloud scenario, its offering is called ‘Rackspace cloud’ or ‘Mosso’ which provides Cloud sites, Cloud files and Cloud servers.
Mosso, launched in 1998, has become synonymous to cloud computing. With Mosso, Rackspace has the dominancy at the platform-as-a-service and infrastructure-as-a-service markets which are the two key areas for customers looking to build Web-hosted applications. But it is always focused on providing a dedicated, rather than shared, data center resource to the clients. The storage device of Mosso is called the Cloud File and the platform for building Websites is called the Cloud Site. A product similar to another cloud computing companies called Cloud Server for accessing virtualized server instances is also present in a Rackspace cloud.
Rackspaces business model has two main segments: Managed & Intensive. As the name suggests, Managed business model provides on-demand support were the Intensive Business model is provides proactive support for its clients. Rackspace offers as-needed access to computing resources for one-off projects with such a multi-tenant cloud service like Mosso. Rackspace and NASA had launched OpenStack in 2010 with a highly scalable private cloud. With Rackspace as the leader, this OpenStack movement is helping small vendors for getting more opportunities in the cloud market. OpenStack is basically an open standard for building clouds with additional services like app deployment, system monitoring and hybrid cloud management. Apart from these services, Rackspace provides fully managed public cloud computing services, On-Demand data storage & Content Delivery using cloud platforms. Its offices and data centers are spread in Hong Kong, United Kingdom, Australia, and USA.
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